Trust Potential – The third M = Moment

Trust Potential – The third M = Moment

Peter Brissette here, and I’ve got something for you again this month in our monthly marketing message. We’ve been talking about trust potential. Trust potential is the basic idea that any marketing or advertising that you do has an inherent amount of...
The Power of Online Reviews

The Power of Online Reviews

  Hello, Peter Brissette here, and I have a new video for you here this month. In this video, I want to talk about a new survey that was just completed in September from a company called Bright Local.     It is a local consumer search survey, focused on...
What is the Trust Economy?

What is the Trust Economy?

A couple months ago I did a video called “What is Trust?” Trust is a major theme for us here at DMD Consulting. Today, I want to talk about the trust economy. What is the trust economy? It has been popularized by a woman by the name of Rachel Botsman, who...

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